Sheffield-based postural care specialist, Jenx, has strengthened its marketing team by promoting Business Development Manager, Rachel Davis, to the role of Marketing Manager.
Rachel initially joined the company’s UK distribution division, Jiraffe, as Business Development Manager earlier this year, having previously worked as both an occupational therapist for three years and in the marketing team of a leading healthcare firm.
In her new role, Rachel will be responsible for managing the marketing strategy and operational direction of both Jenx and Jiraffe in order to further develop both brands.
Rachel said: “I’m over the moon to be changing role to Marketing Manager. In my new position, I’ll be getting under skin of the very best therapy practice and really dial it into product marketing processes.
“We’ve seen some fantastic growth as a business. Over the past few months, Jiraffe has been so busy supporting children and families across the UK during lockdown, giving us a great platform from which to grow the Jenx brand regionally, nationally and globally.”
Holly Jenkins, Divisional Director at Jiraffe, said: “We’re absolutely thrilled with Rachel’s progression within the marketing team, her commitment and innovative thinking have really shone through.
“We are looking forward to see Rachel’s vision for the Jenx brand pan out for the new few months to really establish ourselves as a frontrunner within the industry market.”
Jenx has been researching, designing and manufacturing life-changing – and often live-saving – equipment to support children with specific postural needs since 1982. Jiraffe is Jenx’s UK distribution division