Wesly Jay, Group Operations Director at Keystone Property Group, tells unLTD all about the ‘real potential’ in Sheffield for residential developments for young professionals
In a world of low returns, where passive funds do no better than the market and active managers do so less often than they think. Keystone Property Group’s three-pillar (track record, security, high-return) innovative approach to property development, financing and investment alternatives are extremely attractive. I proudly boast that Keystone’s best opportunities have recorded way above a typical investments’ return – and so they should as investors enter capital at developer level and enjoy the rewards!
By sticking to our model, we’ve delivered quality investments awarding investors a remarkable average 20.7 per cent annual return since 2016. This year alone work began on several development sites, a ninth joint venture site acquisition, plus a major sale to Invesco! To date, we have achieved seven PRS exits, launched our flexible quarterly income investment, and formed new partnerships with additional big-name firms. Best of all our clients have seen a cumulative return of more than 60 per cent.
Heading into 2020, we have two new investments with leading UK award-winning developers, both offering something rarely found on the investment market. First, a monthly income bond paying monthly interest over three to five years. Perfect for investors seeking an alternative to property ownership, yet who still want a regular stream of income. While the second is a golden opportunity for those striving to gain a foothold in London. Whereby, investors enter one of the UK’s most lucrative markets at a much lower cost than traditional property investment, and earn a minimum 10% yearly.
Returning to 2019, investors exited a popular project, comprising several developments across South Yorkshire. So, in the near future, we’re looking to acquire a site in the Sheffield City Region. There’s real potential in Sheffield for residential developments that provide young professionals with modern, attractive accommodation which will provide mid to long term investment opportunities.
Attercliffe, especially, is an area with room for fantastic developments and redevelopments. As new businesses bring people to the area, it offers similar possibilities to Kelham Island and could become a new vibrant, creative district in the city. Over the next decade, we expect more high-quality homes which embolden the city’s rich heritage to pop up.
I reckon our innovations have served so well, that others are aping them. Keystone’s early-mover advantage positions it well for an industry-wide period of growth. Earlier this year, Morgan Stanley forecast that alternative property and property investments will rise from 7 per cent of all assets to 9 per cent by 2023. With a strong market and high demand for quality alternative opportunities, we can't wait for what the ’20s has in store.
