Fishtank Agency, a leading Yorkshire digital agency, has been presented with a ‘B2C Campaign of the Year (under £50k)’ award for the multilevel launch campaign prepared for Sheffield’s City Taxis.
Fishtank works with clients in many sectors, supporting companies such as BHP, Britvic and Bedworld in all design, web development and digital marketing. The agency started working with City Taxis in October 2019, proposing a complete overhaul of the company’s visual identity and digital presence.
The multilevel B2C campaign – awarded by Prolific North at an online awards ceremony – was centred around giving a new identity to City Taxis’ core service and launching their sub-brands in an engaging, integrated way.
Prolific North judges commented: “Fishtank stood out for all the right reasons…Not only did Fishtank deliver it (the campaign) beautifully with numbers to back it up, they did so by not settling with the old and going the extra mile of creating a new brand and other sub brands…Impressive cross channel and cross functional project delivery…very well done.”
Prolific North is the leading news hub for the media, marketing and creative sectors in the north.
Caption: Fishtank’s Ola Tambor, Damien Fisher and Gemma Curry pictured at last year’s Sheffield Business Awards 2019
