MK Public Relations has been acquired by the Northern Communications Group for an undisclosed sum.
Launched earlier this year to provide a through-the-line marketing offer, the Northern Communications Group is one of the first agencies of its kind to be located in the region, with headquarters in both Sheffield and York.
The Group offers a one-stop-shop for clients seeking a joined-up communication approach, with core disciplines to include marketing, public relations, publishing, advertising, social & digital and branding, focused on delivering a customer directed, results driven, value-met service to clients.
MK will operate as MK, a Northern Communications Group company, a wholly owned subsidiary of the group, and will be headed up by Caroline Woffenden and Ashlea McConnell, who bring with them the full Sheffield-based MK team.
Caroline Woffenden said: “This is a fabulous opportunity for MK PR to align with like-minded teams as part of an integrated agency, enabling the business to continue its drive for growth across the region and beyond.”
McConnell, added: “Joining the Northern Communications Group is an exciting step for us, building our full-service capabilities for clients, and broadening the opportunities for all.”
Goldtempest Media, based in York, which houses extensive experience in media buying, production, planning and scripting across TV, radio, and print will also move into the Group – with further members to be revealed in due course.
Northern Communications Group was established by Group Founder, Chris Grieveson, who brings with him decades of experience within consultancy and change management.
Chris Grieveson said: “The Northern Communications Group is an aspiring agency set to revolutionise the regional market – an ambition that we believe is fully achievable given the expertise and experience we are bringing on board with the calibre of agencies such as MK PR.”