3 years of Lensgo

Director of Visual media company LensGo, Stuart Turner, had a chat with Mike Durham about the firm’s experiences bringing big brands, sports clubs,  theme parks and even rock stars to life as they celebrate three years in business

Tell me a bit about the business.
LensGo Visual Media is an multi award-winning film company which specialises in the production of high-quality promotional videos, online and broadcast commercials, graphics and aerial drone films. Our ethos is to build long-lasting and sustainable relationships with each client, supporting each one to curate unique and engaging content for their marketing channels.

Our portfolio includes a whole host of films, from short promotional videos to documentary style adverts and digital TV channels. We’ve filmed world-class artists and performers, business owners, rock bands, support dogs, sports teams, theme parks and even Santa Claus!

How has it developed over the years?
I’ve been a professional videographer my whole career and, having built an extensive freelance portfolio, I decided to open my own visual media agency in early 2018.

We pride ourselves on working with our clients every step of the way, from generating creative ideas and storyboarding right through to helping them use their video to promote their business.

What projects, products, or services have been particularly successful?
Marketing and creating engagement is all about quality and consistency. Our clients have really benefitted from us creating regular video content that they can use to build strong relationships with their audiences.

During the pandemic, we were inundated with requests to film virtual versions of events so people could still be involved; we did this for some hospices and the feedback was heart-warming.

We also supported Mind with “It’s Okay not to be Okay”, which saw fellow business owners and personalities help raise awareness around mental health during lockdown.

What are the key milestone achievements in recent years?
Filming Def Leppard at the Royal Albert Hall was a real experience that I’ll never forget. Closer to home in South Yorkshire we filmed the opening of the new Gulliver’s Valley Resort, which had been quite literally years in the making. We’ve worked with them for so long that the excitement of opening the doors to their latest park and capturing the smiles on kids’ faces was so much fun.

I’m also proud to say LensGo has been recognised with several awards, something which is a real achievement for our team in such a short time since launching the business. LensGo won Best Film and Digital Media Production Company (Yorkshire) at the SME Business Elite Awards 2020, was awarded Marketing Campaign of the Year in 2019 by Barnsley and Rotherham Chamber, and was named SCR Launchpad Growth Business of the Year and the Launchpad Champion in 2019.

What sort of feedback do you get from staff about the company culture and workplace environment?
Our workplace changes daily - usually more than twice a day! From theme parks to offices, sports grounds to studios, we’re always out and about. The team love getting to travel and film in so many different locations, although don’t ask for our opinion on that while we’re stuck outside in the sleet, rain, hail or snow… you might get a different answer.

What are your plans for the future to drive further success?
We’re going to stay true to what we do best, and that’s to keep our clients right at the heart of everything we do. It might sound cliché, but we enjoy a challenge. We’d love to work with more clients that stretch us creatively, and are prepared to try new things and let LensGo help their brand stand out.

To find out more about LensGo and how they can capture you and your brand head to: www.lensgo.co.uk