Your Pitch - Bluewater Digital

Joss Barnes Director at Bluemotion Digital in Chesterfield tells us how the ‘perfect challenge and opportunity’ of setting up ‘not just another web design and digital marketing company’ helped get his professional mojo back

Tell us about your business – sell yourself!

Bluemotion Digital is not just another web design and digital marketing company – although we do that as well! What we are, and what we pride ourselves on, is being a provider of quality customer service and satisfaction for our clients throughout South Yorkshire and Derbyshire and have the right processes, procedures, integrity and mindset in place to ensure we follow through with our deliverables each and every time.

Since launching our initial business model in April 2018 we have gone from strength to strength, focusing on where we fit within the business market, remodelling our goals and commitments to encapsulate our strengths, ensuring that our clients receive the level of service which they expect, with a 100 per cent customer retention level since we started we must be doing something right!

What gave you the idea for your business?

The birth of Bluemotion came the same way as most new-start companies – grumbling over a cup of coffee about the pressures and stresses of industry and needing to find a different career path, something that could push and challenge me and regain my mojo.

With 18 years’ experience in running his own small-scale web design agency and wishing to expand and grow, my business partner offered me the perfect challenge and opportunity.

Who are your customers and how are you targeting them?

We pitch our services to SMEs located throughout South Yorkshire and Derbyshire, whether you already have a website or digital marketing in place or not. A lot of our customers tend to already have a website but one which isn’t functioning or converting customers as they expected, possibly dropping visitor numbers and conversions because the site is unsecured or not mobile responsive. We listen to our customers’ pains and worries, investigate thoroughly and provide honest, constructive feedback.